Brian Farrell · Coach

Methodology & Approach

Everything worth having happens outside the comfort zone. Growth. Success. Achievement. As a coach I’m doing my job right when you’re outside it. Operating from outside your comfort zone is the key to successful coaching, and foundational to how I approach it.

But it’s scary outside the comfort zone, I know. Having me in your corner supporting you makes it bearable. This meeting of “scary” and “support” is where you’ll find your success, and that’s where I take you.

Themes Over Goals
To me, personal and business coaching is about so much more than reaching a goal. I prefer to deal in life “themes” such as financial independence, time freedom, family closeness, or work satisfaction. With goals you never feel like you’re getting anywhere. It’s a destination you can’t reach because goals change from day to day. But a person’s theme for their life doesn’t.

hands holding an old mapCoaching Tools That Work
Over the course of my career I’ve discovered a few favorite coaching tools that bring out the best in my clients and help them successfully align with their lives’ themes.

Solution focused coaching focuses on outcomes and almost ignores the problem.

e.g. “I don’t like sleeping late.” (PROBLEM). What would you like to have happen instead? (SOLUTION). Then we work on a number of things to get to that solution.

Clean coaching uses your internal representations, also called personal metaphors, as a trigger or cue to motivate you. Clean questions are devoid of questioner’s presuppositions, and are free of implied judgment.

e.g. Coach asks clean question: “For this job to be really successful, it will be like what?” This frees the person to answer whatever comes to mind without concern for the “right” answer. It leads to the person developing a personal metaphor for their success. Let’s say the person answers, “I would be greeted every morning by a team of people who were committed to my success. I would feel like a queen!” Her personal metaphor is a queen, and she can use that image and feeling as a trigger to motivate her.

I have found that these tools change my clients’ perceptions, decisions and actions. They get unstuck and out of “problem talk,” moving forward on their path to their ideal lives quickly and with more ease.

How I Help
I like to start coaching sessions with one simple question: What would you like to have happen? This allows you to climb into the driver’s seat of your own life in a gentle put powerful way. I believe you are capable of leading your ideal life, and have within you all the knowledge you need to succeed. My approach is to pull out information that’s already in your head and heart in an organized manner and within a coaching structure. This is why I ask questions without telling clients what to do. You have the questions and the answers. My role is to guide you, help you come up with the steps you need to take, and make you feel heard.

If you want to change careers in order to align your work with your life’s theme, or find yourself unemployed after 20 years at the same company, our coaching sessions also will involve confidence building and interview coaching. The work we do together will help you get out of your own way and draw out past successes so you can present yourself as strongly as possible. We can forget our achievements when we’re in panic mode. I’m here to help you remember them.

After each coaching session I’ll send you a recap sheet that outlines what we’ve discussed, and I’ll keep you on schedule with what you want to do.

Question? Answer. Act!The QA2 Method™ — Question? Answer. Act!
In between coaching sessions, or for those who have the personal motivation it takes to get things done, try coaching yourself using my proprietary QA2 Method.

  • Q    Question yourself: “What do I want?”
  • A1   Answer your question: “I want to be a pro bowler”
  • A2   Act! Small actions or big actions that you take immediately — “Go bowling today” or “Join a bowling league”

A third “A” for Accountability is the next step, and where personal coaching comes in. Some people can motivate themselves, some can’t. For those that can’t, I’m here for you, providing the accountability you need to achieve the life you want.

Ready to take the next step toward living your best life? Book a complimentary coaching session with me today! Why wait to start?

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© 2020 Brian Farrell
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